Naison Marufu

Naison Marufu

5/19/2025, 7:56:59 PM

*You can check me out on Google & leave a review 🙏* https://local.google.com/place?id=18394886471706822641&use=srp

Naison Marufu

5/19/2025, 6:38:57 PM

When allocating a marketing budget, consider your business size and goals. Small businesses with local reach should focus on social media and local SEO, allocating 20-30% of their budget to Google Ads and 40-50% to social media ads. Medium-sized businesses aiming for national reach should divide their budget equally between Google Ads, social media ads, and content creation. Large enterprises seeking global reach should allocate 30% to Google Ads, 20% to social media ads, and 50% to content creation, influencer partnerships, and advanced analytics tools. Always prioritize your most impactful channels and adjust based on performance data. © Naison Marufu The Digital Marketer https://www.facebook.com/share/p/12GDn3tEZ26/

Naison Marufu

5/20/2025, 2:06:10 PM

So today I will share my views and some analytics on Meta's recent updates on the Advertising Policy _stay informed_

Naison Marufu

5/20/2025, 4:13:41 AM

Ukamuka usa skipper prayer 🙏

Naison Marufu

5/18/2025, 7:35:03 PM

*Advice://* To those running/hosting WhatsApp Sponsored Ads on WhatsApp business, If I were you, I'd stop doing it. That option has very strict policies which picks unwanted characters very fast. If they flag your account, the chances of getting it back are 0.5/10. And besides, the Return On Investment (ROI) is very poor and not worth risking. ©Naison Marufu The Digital Marketer

Naison Marufu

5/20/2025, 9:00:04 AM

SEO is a race not a sprint. Where the tortoise beats the hare. It's a marathon, not a sprint. Many businesses make the mistake of treating SEO as a quick fix, expecting overnight results. But the truth is, SEO is a long-term investment. It takes time to build a strong online presence, to create high-quality content, and to earn the trust of search engines.But the rewards are well worth the effort. Consistency, patience, and strategy will leave you crossing the finish line first! Whether you're just starting out or looking to improve your existing online presence, LinkUp © Naison Marufu The Digital Marketer https://posts.gle/akeXL9

Naison Marufu

5/20/2025, 5:55:59 PM

Meta's new advertising policies, particularly regarding sensitive ad categories like health and wellness, involve several key changes that impact how businesses can advertise. These changes include restrictions on using certain events for campaign optimization, like "Purchase" or "Add to Cart," and limitations on the use of Conversion API (CAPI) for tracking restricted events. Meta's ad review process, while largely automated, also involves human review and can be impacted by changes to ads, potentially requiring re-reviews. Meta makes decisions on upgrading its advertising policy based on global concerns, regulatory requirements, and user experience. Recently, Meta has focused on stricter regulations around sensitive ad categories, particularly health and wellness, finance, and politics. These changes aim to protect user data and ensure compliance with laws and industry guidelines. Meta's new advertising policy is a game-changer, addressing daily challenges faced by users from a business angle. While not all issues will be resolved, most will be effectively dealt with - A stitch in time saves nine. Meta is bringing much-needed structure to the industry by setting a higher standard for advertisers. It will distinguish between marketing masters and novice promoters, ensuring that only authentic and effective advertising strategies make a difference. The policy restricting unwanted services and products, such as *certain* health product, pharmaceutical products and other specified products and services has always been in place, but the option to consequences was not as fine, strict and on point as it is now. So Meta has just reinforced its commitment to providing a better user experience without a hustle - The cream rises to the top. Authentic digital marketing agencies will gain more relevance and credibility through their expertise and adherence to best practices according to new standards. However, the update will cause limitations to creation freedom, since ad results are now based on content quality among other requirements. In the coming times, don't be surprised if your adverts fall flat or fail to justify your investment. The culprit? Subpar content quality, questionable partnerships, or flawed advertising strategies etc. According to the new policy, ad performance hinges on these aspects among others. ©Naison Marufu The Digital Marketer https://posts.gle/txHht1

Naison Marufu

5/20/2025, 3:59:35 PM

Colleagues, my views and analytics on Meta's New Advertising Policy will come today😀 _I will share through my Official WhatsApp Channel_ Link👇 https://whatsapp.com/channel/0029VaAnQrL2f3EMJIqm8R32

Naison Marufu

5/19/2025, 3:36:30 PM

Google and Facebook Ads Continue to Dominate the Advertising Space and they remain the undisputed champions of the digital advertising realm, with their dominance showing no signs of waning. Google's search ads generate an average ROI of $8 for every $1 spent, while Facebook's targeted ads boast an impressive 70% conversion rate. With Google accounting for 81% of search ad spend and Facebook dominating social media with 71% market share, it's clear why they capture a staggering 70% of the digital ad market. The future of advertising is digital, and the future of digital is mobile. Google and Facebook are perfectly poised to capitalize on this trend. However, not all businesses or services play right on these platforms or any other, because of the platforms' advertising policies, requirements and preferences. Like I always say, you need to be exposed to the pros and cons before investing. Better and easier if you're working with experts. © Naison Marufu The Digital Marketer https://www.facebook.com/share/p/1Yddh2tCM6/

Naison Marufu

5/18/2025, 5:38:28 PM

*Just In://* Meta has rolled out significant updates to its advertising policy today, featuring stricter guidelines and automated enforcement. To avoid ad disruptions or account issues, businesses and advertisers must carefully review and adapt to these changes when running campaigns on Meta platforms. Advertising healthy or pharmaceutical products and other specific services will trigger a deep scrutiny, the chances of escaping a strike are minimum. To Meta Certified Advertising ID holders, there are not many changes on your IDs, advanced features remain available with only 2 added, one which allows you to contribute when Meta is conducting a survey and another gives you access to their online trainings and *Certain Selected Zoom Meetings*, according to your certification. Meta is trying to reduce (though may not end) risks and scam cases especially, when conducting business online, through it's platforms. It will leave the game of hosting and running adverts not for all. _Stay Updated_ © Naison Marufu The Digital Marketer https://whatsapp.com/channel/0029VaAnQrL2f3EMJIqm8R32