Happening now! *KEPRO: EPR Media Breakfast Workshop.* KEPRO is hosting a media engagement workshop to enhance awareness of Extended Producer Responsibility ( *EPR* ) and its impact on sustainable waste management. In his address, KEPRO CEO James Odongo discussed *The Role of Media in Driving Circular Economy Narratives* emphasizing the media’s vital role in shaping public understanding and advancing sustainability efforts. Strengthening media capacity is key to holding informed discussions and promoting positive change towards a circular economy.