*Why Koreans Sell Their Culture as Premium While Indians Sell Theirs at a Discount* Story by Riya Kumari | February 2025 _"Culture is like an heirloom—priceless when cherished, worthless when neglected. Some protect theirs like a family secret, passing it down with pride, ensuring its value grows. Others? They leave it outside, unguarded, until someone else picks it up, polishes it, and sells it back to them—at a premium. That’s exactly what’s happening to us."_ https://www.msn.com/en-in/news/other/why-koreans-sell-their-culture-as-premium-while-indians-sell-theirs-at-a-discount/ar-AA1yPdKz