🔥Araku Coffee – India’s Organic Gem! ☕🌱 📌What is Araku Coffee? Araku Coffee is a premium, shade-grown organic coffee cultivated by tribal farmers in the scenic Araku Valley, Andhra Pradesh. Known for its rich aroma, balanced acidity, and chocolaty notes, it has gained recognition in global markets. 📌What Makes It Special? ✅ 100% Organic – No chemicals, pure & natural. ✅ Grown by Tribal Farmers – Over 2,000+ farmers benefit. ✅ Global Demand – High in Europe & the US. ✅ Tata Procures 100 Quintals – Big brands show interest. ✅ Govt. Support – ₹20 Cr investment (2014-15) for coffee development. ✅ Market Shift – Farmers now get direct tie-ups with buyers at the fruit stage. 📌 Why It Matters? Boosts farmer income, strengthens India’s global coffee trade, and promotes sustainable agriculture.