
National Geographic
May 24, 2025 at 12:57 PM
An Indonesian fashion brand is rejecting industrial mass fashion to build a blueprint for truly sustainable clothes. They're redefining what it means to make clothes—partnering with Indigenous farmers and artisans to turn regenerative agriculture and centuries-old craftsmanship into a viable alternative to fast fashion. From hand-spun cotton to plant-based dyes, every garment tells the story of land, labor, and legacy.
https://on.natgeo.com/BRWAFTCF0524
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