
CairoScene
June 6, 2025 at 09:12 AM
Billboards are no longer just ads—they're Cairo’s new compass, selling not just homes, but entire lifestyles few can afford.
As real estate ads dominate Egypt’s skyline, what does this say about who cities are built for—and who’s left out?
https://scenenow.com/LifeStyle/Billboards-Are-the-New-Skyline-How-Giant-Ads-Are-Reshaping-Cairo