Here’s a *Form 4 Commerce Project* on *The Importance of Advertising in Business Growth*, using a clear structure: --- *🟢 Stage 1: Problem Identification* a) *Problem Description*: I noticed that some businesses in my area struggle to attract customers because they don’t advertise well. b) *Statement of Intent*: To find out how advertising helps businesses grow and attract more customers. c) *Main Theme*: Marketing and Business Growth. d) *Design Specifications*: Investigate different advertising methods, their costs, and their impact on sales. --- *🟡 Stage 2: Investigation of Related Ideas* a) *Methods of Collecting Data*: I interviewed business owners, observed adverts in shops and media, and conducted a small survey. b) *Research Questions*: - What types of advertising are used by local businesses? - How do they affect customer numbers? - Which method works best for small businesses? c) *Findings*: - Posters, radio, and social media are commonly used. - Businesses that advertise often attract more customers. - Social media is cheaper and reaches more youth. d) *Analysis*: Advertising increases visibility, sales, and helps new businesses grow faster. --- *🟠 Stage 3: Generation of Ideas* a) *Possible Solutions*: Teach small business owners how to advertise cheaply - Create sample adverts (flyers, social media posts) - Make a guide for choosing suitable advertising methods b) *Merits*: Low cost, practical, helps real businesses c) *Demerits*: Some owners may not have internet access or interest d) *Presentation of Ideas*: Poster showing different advertising types and their benefits --- *🔵 Stage 4: Development of Chosen Idea* a) *Refining the Idea*: I chose to design sample adverts and create a poster guide b) *Testing and Experimenting*: Shared flyer ideas with a local shop; they liked them and got more customers c) *Final Version*: Poster with advertising methods, sample flyers, and a mini-report of findings --- *🟣 Stage 5: Presentation of Results* a) *Presenting Final Solution*: I displayed my work and explained it to classmates b) *Explanation of the Outcome*: Advertising helps businesses grow by attracting new customers and reminding existing ones --- *🔴 Stage 6: Evaluation and Recommendations* a) *Evaluation*: *Strengths* – Useful to real businesses, easy to understand *Weaknesses* – Limited time to see long-term effects b) *Recommendations*: - Encourage youth-led advertising services Businesses should try different advertising methods to see what works best https://whatsapp.com/channel/0029VacyWp52kNFk9c6opU3Z ---