🔹 Job Title: Email Marketing Specialist 🔹 Location: Khyaban-e-Janbaz, Karachi (Applicants from Islamabad, Lahore, Abbottabad, and Abbaspur can also apply) 🔹 Job Type: Full-Time | On-site 💸 Salary: PKR 125,000 – 175,000 🎯 Key Responsibilities: ▪️ Plan, create, and optimize email marketing campaigns (promotional, informational, and automated) ▪️ Write and design persuasive email content aligned with brand voice and messaging ▪️ Conduct A/B testing on subject lines, copy, design, and CTAs ▪️ Manage and maintain segmented email lists and clean databases ▪️ Set up automated flows (welcome series, abandoned cart, post-purchase) ▪️ Track, analyze, and report metrics (open rates, CTR, conversions) ▪️ Ensure compliance with GDPR, CAN-SPAM, and email marketing laws 📌 Requirements: ▪️ 3–7 years of proven experience in email marketing ▪️ Excellent writing and copy skills ▪️ Creative mindset with strong attention to detail ▪️ Strategic and analytical thinking ▪️ Strong knowledge of digital marketing KPIs ✨ Plus Points: ▪️ Experience in sportswear or apparel industry ▪️ Familiarity with tools like Mailchimp, Klaviyo, or HubSpot ▪️ Knowledge of customer journey automation and lifecycle campaigns 🕘 Job Timings: Monday to Friday (9:00 am – 5:00 pm) 📍 Industry: Apparel / Clothing / Sportswear 📈 Reports To: Director | CEO Proximity: 2nd Level 🧩 Interview Rounds: 2 (Online) 📧 Email Resume: [email protected] 📅 Last Date to Apply: June 16, 2025