Job Title: Social Media & Marketing Strategist Location: Abuja (Wuse 2 / Gwarinpa) Job Type: Full-time Start Date: 1st July 2025 About the Role We are seeking a smart, creative, and results-driven Social Media & Marketing Strategist to lead our digital presence, drive brand awareness, and grow sales across our platforms. This is a dynamic role for someone who understands both content and commerce - with the ability to ideate, design, execute, and measure engaging campaigns that move the needle. Key Responsibilities Develop and implement a clear social media strategy aligned with business goals Manage and grow our Instagram, TikTok, and other relevant platforms Create engaging, visually appealing content (photos, videos, reels, stories, graphics) Plan and execute creative campaigns to drive brand engagement and in-store sales Monitor insights and analytics to track growth and optimize performance Design and post content using tools like Canva, Adobe Suite, or similar Manage social media calendar and ensure timely, consistent posting Propose and work within allocated budgets for paid promotions and campaigns Collaborate with store team to promote new product launches and offers Keep up with trends and integrate them into content strategy Provide monthly reports and actionable insights. Requirements Minimum of a Bachelor’s Degree Proven experience in social media management and digital marketing Strong graphic design skills (Canva, Adobe Photoshop, Illustrator, etc.) A creative mind with a strong eye for visual detail and storytelling Ability to plan, execute, and track marketing campaigns Familiarity with Instagram, TikTok, Meta Ads, and analytics tools Excellent communication and writing skills Ability to work independently, meet deadlines, and adapt quickly Flexibility, initiative, and a solution-oriented mindset Portfolio or proof of past social media projects is required Bonus Skills (Not mandatory, but a plus): Experience in product photography or short-form video editing Background in brand strategy or content marketing Experience working with F&B or lifestyle brands. Salary N150,000 - N250,000 / month. Application Closing Date 30th June, 2025. How to Apply Interested and qualified candidates should send their CV and a short pitch explaining why they’re a great fit for this role to: [email protected] using "Social Media & Marketing Strategist Application" as the subject of the email. Note: Only shortlisted candidates will be contacted