They Didn’t Drop the Price. They Just Covered It With a Sticker. You think you got a deal? You got played. That “discount” on the shelf? Peel the label. Underneath is the original price, same to the cent. No reduction. Just a new sticker selling you the same lie. And the worst part? We’ve all seen it. We shrug. We laugh. We say “Aki Kenya” and still take it to the till. This isn’t marketing; it’s manipulation. It’s dishonesty packaged in bright colors and bold fonts. It’s proof that even in retail, integrity is optional. You see, if a supermarket can deceive you over KES 30, They’ll do worse when the stakes are higher. And if the public keeps rewarding it with silence and purchases, They’ll never stop. We’ve turned fake offers into business as usual. We call it hustle. We call it survival. But it’s just bad character with a barcode. And here’s the part that stings: If you run a business, you’re watching and learning from this. So ask yourself, are you copying the lie too? Because when a society accepts small fraud as “strategy,” Don’t be shocked when the big frauds flourish too. The price didn’t change. Only your willingness to question it did.