Link building is now much easier. You should build backlinks to grow faster. 7 ways to win or fail: 1/ Prioritize Quality Earning numerous low-quality links can harm rankings. Google values the quality and relevance of links over sheer volume. One high-quality backlink from an authoritative website has more impact on rankings than multiple low-quality backlinks. 2/ Relevance of Linked Content Building links from irrelevant websites can undermine your site’s rankings. Like, If you operate a law firm, acquiring links from travel sites may not be as beneficial as securing links from legal publications or industry-specific directories. 3/ Thin Content Publishing low-quality, superficial content in an attempt to generate backlinks is counterproductive. Google and other search engines won’t reward content that isn’t valuable to visitors. 4/ Over Optimization Anchor text optimization is important, but don’t overdo it. Using exact match anchor text excessively may be seen as an attempt to manipulate rankings. Instead, use a diverse range of anchor texts that are relevant to the content being linked. 5/ Local SEO If your business targets a local audience, neglecting local SEO opportunities can be a missed opportunity. Geo-targeted link building can enhance your website’s local search visibility. 6/ Personal Connections Leveraging personal connections within your industry can lead to valuable backlink opportunities. Many marketers focus solely on cold outreach, missing out on more natural, relevant links that can be obtained through existing relationships. 7/ Link-worthy Content Content remains at the heart of an effective backlink strategy. Produce shareable content to attract high-quality backlinks. This includes: - Research results - Case studies - Infographics