World Economic Forum
June 5, 2025 at 01:12 PM
What if a venture studio approach was applied to nature?
Most conservation projects don’t generate cashflow — not because they lack ecological value, but because they weren’t designed around market demand.
Genevieve Bennett of the Forest Trends Association and Ben Guillon of Conservation Investment Management explain why we need to take a different approach to financing nature conservation: https://www.weforum.org/stories/2025/06/venture-approach-protecting-nature/?utm_source=whatsapp&utm_medium=social
👍
❤️
😮
🙏
😂
😢
125