Franchise outlets play a crucial role in expanding business reach, generating employment, and promoting entrepreneurship by allowing individuals to operate under an established brand with proven business models. According to the Annual Survey of Unincorporated Sector Enterprises (ASUSE) 2023–24, conducted by the Ministry of Statistics and Programme Implementation (MoSPI), the estimated number of establishments operating as franchisee outlets in India stands at 132,471. The ASUSE 2023–24 highlights a notable expansion in the unincorporated non-agricultural sector, underscoring the growing role of franchising in India's economy. For more details, read the report: (https://mospi.gov.in/sites/default/files/publication_reports/ASUSE_2023_24_Full_Report-L.pdf) or visit the website of MoSPI (https://mospi.gov.in).