My Dear Sister and Brother in Business, come closer. Let’s talk. Because this thing called personal branding? It's not a joke oh. Some of you are doing good work in your business but nobody knows you. You’re showing up online, but your audience is confused. You’re talented, anointed, even overqualified… but still invisible. Let me just go straight to the point and break down the 8 Ps of building a personal brand that will make people respect you, pay you, and remember you. 1. PERSONALITY Let’s start here. What makes you DIFFERENT? Not “what makes you nice, oh....” I said different. Your accent, your backstory, your vibe, your wahala bring it in full! You see people like Brother Shaggy, Achalugo, Odugwu paranran and Sabinus? They are not "normal" — and that’s why we remember them. So you? OWN your you-ness. What makes you you and unique, that differentiates you from others? Own it Because in a world of people running same business, selling same products and services, your uniqueness and difference is what gets you paid. 2. PROBLEM & PEOPLE Let’s talk value. What problem do you solve and for who exactly? If I land on your page right now, will I know what you’re about in 5 seconds? Here’s the thing: The harder the problem you solve, the fewer people are doing it, and the more money you can charge. So instead of dragging product A and B like everyone else… Find that deep pain people have and position yourself as the go-to solution. 3. PITCH Open your mouth and talk about your work. That businessyou are doing, that product or services you are selling talk about it, my sister! Every single day — pitch your value. You think showing up once a week is enough? Don't lie to yourself....the answer is NO, it's not enough. There are 250 working days in a year. If you pitch to just 10 people per day, that’s 2,500 pitches in 1 year. Even if only 2% convert that’s 50 new customers. Talk about your product. Post it. Repost it. DM it. Voice note it. Because closed mouths don’t close sales. 4. PRODUCT You’re inspiring people, dropping gems… but what can we buy from you? Where is your product? Where is the thing we can pay for? Package your brilliance and turn it into something tangible. Whether it’s an eBook, a training, a physical product, or a service. If they can’t buy from you, they can’t bless you. That is why you heed to automate your marketing and sales processes 5. PUBLISH Let me tell you the truth: Before anyone buys from you, they will stalk you online first. They’ll check your page. Read your captions. Watch your videos. So if you post once in 2 weeks and ghost again, what exactly are you selling? Show up. Share content. Be visible. Post personal content consistently. Because somebody somewhere is watching you silently, and they’re ready to buy from you if only you’d show up. 6. PARTNERSHIPS Let’s not lie — access is a shortcut. There are people who already have the audience you want. They have the trust. They have the platform. They have the numbers. So instead of suffering alone, ask yourself: Who already has the distribution I need? I’ve done it myself oh — I paid and will continously pay people for access and collaboration into your audience. Yes, I pay but I made it all back because they have the access I didn’t have yet. Collaborate. Connect. Pay if necessary. Just get the exposure you need and move. 7. POSITIONING Ahhh! Please stop confusing your market, please. Pick your lane and stick to it. For example, I want to be known for SALES . Period. Full stop. That’s my lane. So ask yourself — what do you want to be known for? Say it. Repeat it. Reinforce it. Rebrand around it. Because repetition is what makes people remember you. 8. PRAYER Ehn ehn, now we’ve come to the real secret. Let me tell you with my full chest: business and Sales is spiritual. Some customers? Their head is like coconut. They will collect your best price and go and give their money to someone else. You better PRAY. I pray before I post. I pray before I pitch. I even pray to focus when I’m trying to read a book. I’m not joking oh — I pray every day and I read my goals written on my note pad everyday. Because by strength shall no man prevail. Your strategy alone won’t carry you. You need God's GRACE. So, my dear AlphaLion 💛 in business, sister or brother reading this… Which of these 8 Ps are you running with right now? And which one are you still sleeping on? Because this 2025? We are not just building brands We are building impact, influence, and income with God as our CEO. If you need me to help you with your business branding and strategy. And help you implement all I have said above? Send me a DM or click on the link on my bio and book your strategy session with me. ⬇️ https://eminentaugusta.com/strategy-session-with-eminent-augusta/ I am rooting for you 💛 I am your sales and marketing strategist, business growth consultant, and sales and marketing automation expert. #eminentaugusta