
Augusta Business School Alumni
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ARE YOU STRUGLING TO SET UP AN AUTOMATED MARKETING FLOW FOR YOUR FASHION ACADEMY BUSINESS AS A FASHION BUSINESS OWNER? Two weeks ago, I worked with a lady who owns one of the biggest fashion hubs in lagos and also runs a fashion academy where she trains people interested in starting a fashion business be it as a designer, vendor or distributor. I helped her streamline her marketing and sales processes by automating her marketing processes, which involves a marketing funnel (landing page, sales funnel, email marketing, and whatsapp marketing). The goal was not only to automate her sales, marketing and payment processes but to nuture and build a community of people who will know her and her business brand more on a personal level, like and trust her as a brand. The goal here is to help everyone she is impacting arrive on thier KLT journey with her as she empowers them, impact them and in return build a community that trust her brand on a repeated transactions and referrals. As she offers her services, she serves this group of fashion enthusiasts. Her business brand will also be rewarded with transactions on a repeated process over a long period of time. In about 168 hours over a period of 7 days, we were completed the process set up and handed over to her a marketing flow that works on an automation for the back end and her front end marketing efforts. I had to study her business and brand story to understand her mission, vision, value, goals, and aspirations and the ideal audience she was targeting to attract for her fashion academy. I went further to research these people in order to understand their desires, pain , need, and transformational results they want to experience at the end of the academy. These information helped me to craft out marketing messages that resonates with her ideal customer in order to create a connection with these individuals to her brand in order to take action on every step on thier KLT journey in her marketing funnel . This morning I called her to check up on the flow of her marketing funnel which my team and I helped her set up and I was full of joy when she said that the marketing funnel was a game changer for her business. The process was on an auto pilot saving herself and her staff the time, energy and resources to focus on other areas of thier business and not on repeatitive task of responding to each customer that enters thier DM or thier marketing funnel for enquiries and enrollment. All the processes from marketing, sales, payment, follow-up, and community building were all running smoothly, and now she and her team can focus on the front end of customer acquisition. She was so excited as though a heavy load was removed from her head. If you desire to have your marketing, sales , payment, follow-up, and community processes automated in a simply streamlined process just like Mrs Temitope. Visit my website using the link on my bio. ⤵️ www.eminentaugusta.com You can send a DM or use the link on my bio to book your one on one strategy session with me. ⤵️ https://eminentaugusta.com/strategy-session-with-eminent-augusta/ So I can help you simplify your sales and marketing processes. I love you, and I am rooting for you 💛 #eminentaugusta

Dear Business Owner, I know you believe in your product. I know you’ve spent time perfecting it. I know you’re convinced that once people see it, they’ll rush to buy! But if nobody knows you exist, who will buy from you?! The biggest lie in business is "Great products sell themselves." In 2025, even the BEST product will stay HIDDEN without aggressive marketing. Best known product will always best best product. The brands that win aren’t always the best products. The brands that win are the best KNOWN products. Let me break it down for you with some examples 1️⃣ Fashion Designers & Tailors → If You’re Not Visible, You’re Invisible! You can sew like Veekee James or Atafo, but if nobody sees your work, your talent is WASTED. Example: There are thousands of amazing tailors in Lagos. Some sew better than the big names, but guess what? They are broke! Why?Because they are invisible! They’re waiting for “referrals” instead of MARKETING their work. So what can you do instead: ✅ Show up online DAILY. ✅ Get influencers to wear your work. ✅ Run ads—don’t just hope people will find you. Nobody buys from the best, people buy from who they KNOW. 2️⃣ Skincare & Beauty Brands → If You’re Not Marketing, You’re Missing Millions! Your skincare product might clear acne in 7 days. Your beauty brand might give the best glow-up in Nigeria. But if all you do is “post and pray,” you will struggle. Example: Why do you think brands like botanical, Neoskn & R&R Luxury are booming? They market non-stop! Even though other brands have great products, these brands stays on your feed daily, so people TRUST them and buy! So what can you do instead: ✅ Show before-and-after photos consistently. ✅ Educate people—don’t just post "DM for price." ✅ Use influencers, testimonials, and storytelling. People don’t buy the best skincare, they buy the one they see EVERY DAY. 3️⃣ Food Business → If You’re Not Online, You’re Losing Customers Folake, who is the best amala seller in Lagos? You probably don’t know. But who are the most popular food brands in Nigeria? You know them because THEY MARKET! Example: Kilishi King charges more than regular suya spots but they make millions because they sell an EXPERIENCE and push their brand! Meanwhile, some of the best suya sellers in Nigeria are still hustling in the dark. So What do you need to do instead: ✅ Show your food DAILY—people eat with their eyes first! ✅ Use food bloggers and influencers to create hype. ✅ Run "flash sales" and promos with aggressive marketing. If you’re not marketing, you’re depending on luck. And luck is NOT a business strategy! 4️⃣ Tech, Phones & Gadgets → If They Don’t See It, They Won’t Buy It Example: iPhones are expensive, yet they sell out every year. Is it because they have the best specs? No! Samsung and other brands have phones with better features. But Apple dominates because their marketing is UNMATCHED. What can you do instead: ✅ Make noise about your product—nobody will market for you. ✅ Build hype around new arrivals. ✅ Run creative ads—don’t be boring! It’s not about what’s best—it’s about what’s SEEN. 5️⃣ Coaches, Consultants & Service Providers → If You Don’t Show Up, You’ll Stay Broke Example: You might be the best business coach, fitness trainer, or marketing strategist in Nigeria, but if you’re not VISIBLE, who will book you? Do you know how many qualified experts are out there struggling for clients? Meanwhile, someone with less expertise but strong marketing is making millions. Here are what you can do: ✅ Show your results—people buy from people who can prove they deliver. ✅ Be the face of your brand— people trust people. ✅ Stop waiting for “word-of-mouth” referrals—market yourself aggressively. The loudest expert gets the most clients—not always the best one. SO, HERE IS WHAT YOU SHOULD DO NEXT? 1️⃣ Invest in MARKETING. You cannot afford to be a secret in 2025. Visibility = Sales. 2️⃣ Stop depending on “good products” alone. If good products were enough, the best tailors, chefs, and coaches wouldn’t be struggling! 3️⃣ Be EVERYWHERE. Use paid ads, influencer marketing, and daily organic content. Nobody will buy from a brand they don’t see. REMEMBER: THE MARKET DOESN’T REWARD THE BEST—IT REWARDS THE MOST VISIBLE! Dear BusinessOwner, if you’re serious about making money in 2025, you need to market like your life depends on it! Enrol into my specialised training for business visibility sales amd marketing through my academy for entrepreneurs and business owners. Using the link below ⬇️ https://augustabusinessschool.com/ Tell me in the comment section, what marketing move are you making this week? If you want me to help you navigate all I have said and help you implement them in your business use the link on my bio to book a strategy session with me or send a DM. #eminentaugusta

🚨 GREAT PRODUCTS DON’T SELL THEMSELVES, WAKE UP! I know you believe in your product. I know you’ve put in the work to make sure it’s the best in the market. I know you’re convinced that once people see it, they’ll rush and buy! But let’s be real, if nobody knows your product exists, how will they buy it? 📌 The best product does NOT always win. The best KNOWN product does! In 2025, visibility drives sales, not just quality. It’s not enough to have a great product; if your marketing is weak, you will remain the world's best-kept secret. Let me break it down for you. 1️⃣ Why Do Nigerians Rush For Products They See Everywhere? If it was about quality alone, why do: People buy Indomie Noodles instead of other cheaper brands? Because Indomie owns the market share with strong marketing! People buy Peak Milk when there are tons of cheaper alternatives? Because Peak Milk has positioned itself as the most trusted milk brand! People prefer Glo’s “data is life” plans even though other networks have similar or better offers? Because they market aggressively! My dear, people buy what they SEE all the time! If your business is not visible, it’s INVISIBLE. 2️⃣ The Best Brands Are Not Always The Best Products, The are Just The Most KNOWN! Let’s be honest… Is every top Nigerian influencer selling the best skincare, fashion, or perfume? No! Are all big brands giving you the best quality? No! But what do they have? VISIBILITY. 📌 Apple doesn’t sell the best phones, but it’s the most known premium brand. 📌 Jumia is not the only e-commerce store, but it dominates the Nigerian market. 📌 Dangote is not the only cement brand, but it’s the most known, so people trust it. Marketing is what makes people choose YOU over someone else. 3️⃣ What You Must Do to Win in 2025 SHOW UP EVERYWHERE, if you’re only posting once a week, how will people remember you? INVEST IN MARKETING; Stop waiting for "word of mouth" alone; run ads, use influencers, leverage social media! BUILD BRAND RECOGNITION; People buy from brands they trust, not strangers. TELL YOUR STORY; Your story connects with people more than just your product. SO, ASK YOURSELF: HOW WELL DO PEOPLE KNOW MY BUSINESS BRAND? Are you positioning yourself as the #1 choice in your industry? Are you actively showing up so that people can trust your business? Or are you just sitting there, hoping that people will magically find you? 📌 If you’re serious about growing your business, it’s time to get visible! Send me a DM with the word "NO MORE HIDDEN BRAND" or in the comments if you’re ready and you want me to help you to put your business in front of the right audience! Click on the linkbon my bio to book a strategy call session with me to help you with your business marketing and visibility. Don't forget to join my visibility challenge waiting list for a 30 days hands on business visibility challenge with you. ⬇️ https://eminentaugusta.com/business-visibility-challenge/

FROM BEEN STRESSED AND OVERWHELMED TO RUNNING HER BUSINESS ON AUTOMATION. BUSOLAMI’S BUSINESS NOW RUNS LIKE MAGIC! If you’re still manually tracking sales, chasing payments, calculating inventory by hand, and struggling with delivery, my dear, what are you doing? That’s exactly where Busolami was before she reached out to me! She needed a website that could automate her sales, payments, inventory, and delivery—and guess what? We did NOT disappoint! 🎯 Here’s what she had to say: “Working with Eminent Augusta Consult Limited in building my website was a very good experience. I used their service for building two websites, and they are very efficient, timely, and give feedback as and when due. I would recommend their service anytime because they are easy to work with and put the client into consideration at all times, ensuring client satisfaction every single time.” Now, her business runs like a well-oiled machine! ✅ Sales? Automated. ✅ Payments? Processed instantly. ✅ Inventory? Tracks itself. ✅ Delivery? No more headaches! She doesn’t have to wake up to missed orders or spend hours sorting through customer payments manually. Everything works on autopilot giving her more time to scale, make more sales, and focus on GROWTH. DO YOU WANT THIS FOR YOUR BUSINESS TOO? Its time to STOP running your business on vibes and spreadsheets. It’s time to AUTOMATE your business processes! Click the link in my bio or send me a DM to get your own automated website that helps you SELL, TRACK, AND DELIVER like a PRO! Type “I NEED AUTOMATION”** in the comments or send a DM if you’re ready to stop stressing and start scaling! If you are a fast action taker, click on the strategy link on my bio to book a one on one strategy session with me so I can help with your business process automation which includes sales and marketing automation.

https://www.youtube.com/live/3LKkW2fE-14?si=8gpGZBYVUHeMRV6K

https://www.youtube.com/live/_df8JWQAOSE?si=cabOp-QlrHdZrAla

The One Thing Your Business Needs This Month And It’s Not More Hustle Let’s be real, running a business is HARD. You’re showing up daily, posting, running ads, trying everything you’ve been told works… but the results? Still not adding up. 😩 You’re exhausted, overwhelmed, and wondering what you’re doing wrong. Your sales are inconsistent, some days are great, and other days? Are like crickets. You’ve invested in courses, ads, and strategies, but nothing seems to click. I see you, boss. I hear you. And I know exactly how that feels. But what if I told you that the real problem isn’t that you’re not working hard enough? 📌 The real problem is that you’re missing CLARITY. When You Have Clarity, Everything Changes. ✅ You stop wasting money on ads that don’t convert. ✅ You finally understand your business in a way that makes sense. ✅ You know exactly what’s broken and what needs fixing. ✅ You start attracting the right audience who actually want to buy. ✅ You wake up with confidence and control, knowing your business is finally on the right path. And that’s exactly what I do for my clients. I don’t just give random marketing advice—I give real, actionable strategies that show you what’s missing and how to fix it. I help business owners like you move from: Confusion ➝ Clarity Doubt ➝ Confidence Frustration ➝ Empowerment Struggling for sales ➝ A business that finally sell out like crazy online! So, Ask Yourself: Where Will You Be 3 Months from Now? Still in the same place, feeling stuck? Or finally running a business that makes sense and brings in sales effortlessly? Your next level is waiting for you. It all starts with understanding what’s not working and fixing it the right way. If you’re ready to stop guessing and start seeing results, let’s talk. Because your business deserves better. For fast action takers you can use the link on my bio to book a one on one strategy session with me or send me a DM. ⬇️ https://eminentaugusta.com/strategy-session-with-eminent-augusta/

MONEY OR INTEGRITY, WHICH WILL YOU CHOOSE AS A BUSINESS OWNER? Intergrity Over Money? Does Trust Matters In Business.... Let’s talk about business ethics, integrity, and why some clients will always test your values! So, there’s this client who runs a food business. She wanted a social media manager from my agency but didn’t want to pay the premium package fee. I get it—small businesses have budget concerns, and I’m always willing to work with business owners to help them grow. So, I did what I normally wouldn’t do: ✅ I gave her a hybrid staff (which is meant for premium clients) ✅ I agreed to 2 posts per day (even though this was above the basic plan she paid for) ✅ I kept the price at 150K/month (which is less than 180k basic price package) instead of pushing her to go for the premium package of 250K/month Fast forward to the next month… I sent her a renewal receipt, and suddenly, she’s no longer interested. Her excuse was? “2 posts per day is not enough isn't enough for my kind of business.” But wait oh… isn’t that what we agreed on? Didn’t I already explain that higher posting and hybrid roles belong to the higher package? Fine. Business is business. If she doesn’t want to renew, we move. I instructed my staff to log out from all accounts and officially end the contract. Then I reminded my staff about our agreement: 🚨 If the client reaches out to hire you privately, refer them back to us. Don’t breach your contract. Don’t compromise your integrity. And guess what? The client had already offered my staff money to work for her outside my agency. Meaning, she planned to cut me off and go behind my back. BUT MY STAFF REFUSED! She said something that made me so proud: 💬 "More than the money she offered me, I value my integrity, trust, and my working relationship with my employer." So whats the lesson we need to learn from this? 1️⃣ Some Clients Don’t Just Want Services, They Want to Exploit Your Structure! Some people don’t respect business boundaries. They will come in, act friendly, negotiate, underpay you, then try to steal your staff or resources when they think they don’t need you anymore. 🚨 Don’t be naive dear agency owners! Put structures and contracts in place. Protect your business! 2️⃣ Integrity Will Take You Further Than Money Ever Will! That staff could have taken the money. She could have cut corners. She could have disrespected the company that trained and paid her. But she chose loyalty. And trust me, this one act of integrity will open bigger doors for her than any under-the-table deal ever could. The biggest mistake you can make as a business owner or staff is to sell out your integrity for short-term gains. 3️⃣ Business Owners, Do Onto others what you want Done to You? I told the client straight up: "If your own staff did this to you, how would you feel? I hope you will be happy. " See eh... This thing we are talking about happens every day in business. People will poach your best workers. People will use you and cut you off. But that’s their character, not yours. So as a business owner protect yourself. As an employee value integrity, because reputation is everything. If you’re running a business, ensure you have contracts and structures that protect your work and your people. If you’re an employee, understand that trust and loyalty will take you further than any shady money deal. And if you’re a client, RESPECT business structures. Don’t try to cut corners and cheat the system. At the end of the day, business is about relationships. And the people who play fair and do business with integrity always win in the long run. I hope this helps someone out there from experience staff poaching by clients/customers. Dear AlphaLion 💛 in Business, I love you all and I am rooting for you. #eminentaugusta

https://youtube.com/shorts/3APXfcEqFOU?si=gAZanv0iegc10wc3