Zimbabwe School of Journalism

Zimbabwe School of Journalism

5/24/2025, 11:35:21 AM

*WHY NEWS REPORTERS USE DECK OR SECONDARY HEADLINES?* 1. Deck headlines offer more details about the story, helping readers understand the significance or specifics of the event. 2. They can highlight key aspects, quotes, or findings that complement the main headline. 3. Deck headlines can entice readers to dive into the story by providing interesting angles or insights. By using deck headlines, reporters can effectively convey complex information and entice readers to engage with the story. Follow the Zimbabwe School of Journalism channel on WhatsApp: https://whatsapp.com/channel/0029Vag6W41KWEKtQqtYOc23

Zimbabwe School of Journalism

5/23/2025, 2:02:13 PM

*WANT TO BE A GOOD EDITOR?* Then cultivate, master this skill ======================== By C. Chisala Hello family. I am still around. A FEW days ago, I was editing news. The intro of one of the stories had 47 words while the proposed headline had 12 words. After I had finished editing the story one senior journalist asked to see how I had edited it. He looked at me and asked me, "Boss, how do you manage to do this?" I answered, "Well, it's a skill I have mastered from years of practice and continuous improvement." Why did he ask me that question? I had reduced the headline from 12 words to 5 and the intro from 47 words to 13. I explained to him that in News Reporting brevity and clarity are sacred. If you want news to deliver the message, to communicate effectively, tell it as quickly and clearly as possible. That is the principle. How do you achieve these two? 1. Let your intro be as short as possible. 2. Use few accurate words. In short, be brief and straightforward. What I have observed as an experienced editor over the years of my Journalism practice is that reporters often succumb to the strong temptation to pack the intro with as much information as possible, without realising that they are actually weakening it and therefore reducing its chances of communicating the news. When I saw the intro of that news story, it was too long - crammed with 47 words. When I read it I saw too many irrelevant words which shouldn't be there. So, I trimmed it to 13 words so that the reader could get the news at once and quickly. I used the rest of the information to construct a new paragraph, which became the second paragraph to reinforce or explain the intro. Use the principle of building blocks. Be brief, be clear. It's an important Journalism skill you have to work at cultivating and mastering with consistency and determination. Once you master it, it will separate you from the crowd of average and below-average journalists. You can use it to earn more money than them. You see, people and organisations pay for skill, not mere knowledge. I hope you have learned something Mr, Ms Journalist. Let's keep the conversation. God bless you.

Zimbabwe School of Journalism

5/24/2025, 11:39:09 AM

Deck or supporting headline

Zimbabwe School of Journalism

5/17/2025, 3:16:12 PM

*Broadcast Standards Matters: Ethics in Journalism* Today, we focus on a fundamental aspect of journalism - ethics. While much has been said on this subject, its significance cannot be overstated, making it a critical subject for continuous reflection. Ethics, in general, refers to the principles that guide behaviour and conduct. Thus, journalism ethics encompass a set of professional guidelines that govern how journalists carry out their work responsibly. These principles are rooted in the following key pillars: 1. Truth: which refers to upholding factual accuracy and honesty in reporting. 2. Accuracy: which refers to ensuring that the information presented is verified and precise. 3. Objectivity: which refers to reporting without bias, allowing audiences to form their own informed opinions. 4. Balance and Fairness: refers to representing all perspectives equitably and avoiding prejudiced narratives. 5. Impartiality: which refers to maintaining neutrality, free from external influences or personal biases. Beyond these core values, other ethical principles reinforce the integrity of journalism, and these include: 1. Independence: Implying Journalism should remain free from undue influence, whether political, corporate, or personal. 2. Humanity: Implying ethical journalists consider the societal impact of their work, avoiding harm. 3. Accountability: Implying acknowledging and correcting errors to uphold transparency and credibility. These universal principles serve a fundamental purpose: minimising harm to the public by ensuring that journalism remains a reliable source of information. The consequences of misinformation and disinformation can be severe, affecting individuals and communities alike. Consequently, journalists have a professional duty to uphold ethical standards, safeguarding public trust and promoting responsible reporting. How do the news and programs you follow measure up? Do they adhere to these ethical principles?

Zimbabwe School of Journalism

5/25/2025, 7:28:05 PM

*📌Dominican Convent Schools, Harare* *Marketing and Publicity Officer* *Qualifications:* - Bachelor's degree in Marketing, Communications, or related field. - At least 2-3 - years of marketing experience, preferably in an educational setting. - - Excellent communication and writing skills. - Digital marketing skills. - - Event planning and management experience. - Strong - analytical and problem-solving skills. - Team player with ability to work - independently. - Knowledge of educational marketing trends and best practices. Submit application with a detailed CV (with at least three professional referees)and a cover letter to [email protected] no later than Wednesday 4 June 2025. Founded on our Dominican Pillars of prayer, community, study & service Cambridge Assessment

Zimbabwe School of Journalism

5/29/2025, 6:02:01 AM

Supa Mandiwanzira, the ZiFM owner, has suggested the ZBC licence fees must be split 50-50, and give other media players money to start, grow and sustain their businesses. The new law now compels motorists to buy a ZBC licence before getting ZINARA and insurance. Mandiwanzira wants that money to be shared since its coming from taxpayers.

Zimbabwe School of Journalism

5/28/2025, 3:05:41 PM

President Emmerson Dambudzo Mnangagwa has officially launched the Zimbabwe Media Policy at State House in Harare. The launch was running under the theme, "Promoting Media Excellence and Diversity for National Development." The Zimbabwe Media Policy is a comprehensive framework designed to promote a vibrant, diverse, and inclusive media in Zimbabwe. The Policy aims to foster an environment that supports access to information and the growth of a competitive and innovative media industry.

Zimbabwe School of Journalism

5/22/2025, 4:09:56 PM

(ZTN) journalist Carol Tsitsi Marufu (37), is appealing for US$6 000 to undergo a surgical operation for a life-threatening chronic neurological condition. The disorder has left her with bleeding problems, mental, vision, reading and speech difficulties. “I need about US$6 000 to undergo an urgent operation at Baines Clinic. I am appealing to anyone who can help me to contact me so that I can be treated. I am desperate and I need urgent assistance,” she said. Carol is reachable on 0772845714.